Plymouth Social Media Marketing Devon

Online Success and Google Social

On October 27, 2009, at the Web 2.0 Summit in San Francisco California, (about the same time Google negotiated a deal with Twitter for a real-time feed) Google announced the release of their latest search feature: Google Social Search.

Google is taking personalized search to a new level by adding information from what Google calls your “public social graph” and integrating it into their main search results. Google is taking everything they know about you from your Google profile, determining your connections with people and websites from various social networks, and then producing personalized search results for participants. What this means for SEO is that all of the social media profile building you’ve been engaged in is going to pay off in the near future — and big.

Getting Started
Since Google Social Search relies on information from your social connections and mines that data, you will first need to opt in to the program through your Google account at http://www.google.com/experimental/. Once opted in, conducting a search on Google will provide two ways of viewing Social Search results. First, at the bottom of any regular results page you will see “Results from people in your social circle for” where two Google Social Search listings will be returned.

Second, if you perform a search on Google and then select the “Show options” feature and choose “Social” you will see the full Google Social Search results.

It’s all changing out there and you need to change too….

David Saunders (SEO and Google adWords Expert)

Ab Fab Media and Internet Marketing!

Plymouth Devon

david@abfabmedia.com